Local search visibility for businesses that serve a place.
Local SEO is about appearing when people search for what you do in the places you serve. It combines structured data, Google Business Profile, citation consistency and on-page signals — all implemented correctly.
Local SEO covers LocalBusiness schema, Google Business Profile management, NAP consistency across directories, local landing pages and proximity and relevance signals. I also publish a WordPress plugin — Local SEO By Ankit Rawat — specifically for this.
What this engineering discipline covers
- LocalBusiness JSON-LD structured data
- Google Business Profile optimisation
- NAP (Name, Address, Phone) citation consistency
- Local landing page architecture
- Local keyword research and content structure
- Review strategy guidance (no fabricated reviews)
- Local SEO WordPress plugin available on WordPress.org
Published tool
Local SEO By Ankit Rawat
A free WordPress plugin that generates LocalBusiness JSON-LD structured data — published on WordPress.org. Available to any WordPress site with no configuration beyond your business details.
How we engineer and deliver
Audit
Benchmark current local visibility, citation consistency and structured data.
Implement
Fix citations, implement schema, optimise GBP and structure local pages.
Maintain
Monitor rankings, manage reviews and keep business data consistent.
Have something worth building?
Let's turn the idea into software. Scoped in writing, engineered to specification, and delivered with precision.